Loyalty and guest experience
10 articles from the Katalyst team.

The order link on your Google profile isn't yours by default
Google shut off Q&A in November 2025, and being open at search time now outranks review count. What actually moves a restaurant listing in 2026.

Restaurant reviews and online reputation: what actually moves revenue
The Harvard finding on stars and revenue, why recency now beats volume, how to respond, and the review-generation tactics that violate the rules.

Restaurant email and SMS marketing: turning your guest list into repeat visits
Why owned channels beat paid, the open-rate and ROI numbers, how to build the list, the automations that matter, and the consent rules you can't skip.

Gift cards: the high-margin revenue channel most restaurants ignore
Breakage, overspend, float, and new-guest acquisition — the four ways gift cards make money, why digital changes the math, and how to actually run a program.

How to reduce restaurant no-shows: reminders, holds, and deposits that actually work
The real cost of an empty reserved table, the mitigation tactics ranked by measured impact, and how to apply them without scaring off your regulars.

How to launch a restaurant loyalty program that pays for itself
The repeat-guest math, the program structures that fit each concept, what rewards should cost, and the launch sequence that gets members to visit four.

Beyond the first order: how to turn ‘incremental visits’ into lifetime regulars
Turn ‘incremental visits’ into lifetime regulars with Katalyst’s guest engagement tools.

Why loyalty programs are a game-changer for restaurants in 2025
AI-powered loyalty programs go far beyond punch cards: personalized rewards, lifetime-value uplift, POS-integrated experiences, and real-time customer analytics.

Why loyalty programs are a game-changer for restaurants
How Katalyst’s loyalty program — granular accelerators, open API, and seamless POS integration — drives repeat visits, customer insight, and bottom-line revenue.

Leveraging native reservations and table management to enhance loyalty programs
Why native reservations and integrated table management are the data foundation for loyalty programs that actually drive repeat visits.