Gift cards and loyalty

Turn first-time guests into repeat regulars.

Native gift cards and loyalty programs built into the Katalyst POS — no third-party platforms, no extra fees, no friction at checkout. One customer profile, every channel, every visit.

Restaurant guest enjoying a loyalty perk at the table — a treat sent compliments of the house
  • 10–15% lift in repeat visits

    from operators running Katalyst loyalty for 6+ months

  • One customer record

    loyalty, gift cards, online orders all linked

  • Native to the POS

    no Square Loyalty, Punchh, or Toast TakeOut bolt-ons

What you get

Loyalty that works because it lives inside the POS

Most loyalty programs sit on top of the POS as an integration — which means stale data, broken syncs, and customers who get partial credit. Katalyst loyalty IS the POS: every transaction, modifier, channel, and visit is tracked natively in one customer record.

Branded gift cards

Physical and digital gift cards with your logo, your colours, your designs. Sold at the counter, online, or as corporate gifts. Balance check via QR or web — no app required.

Configurable loyalty programs

Points-per-dollar, visit-based stamp cards, tier programs, birthday rewards, refer-a-friend — pick the model that fits your concept and switch when you’re ready.

Customer profiles you actually own

Names, emails, phone, order history, lifetime spend, last visit. Searchable from any terminal. Plugs straight into Katalyst marketing for targeted campaigns.

Real-time accelerators

Double points happy-hour, weekday-lunch boosts, birthday-week 2× — schedule promotions by daypart, day-of-week, or one-off events. All managed from the dashboard, no IT required.

Auto-redemption at checkout

Loyalty rewards apply automatically when the customer checks in. No printed coupons, no manual codes, no awkward register conversations.

Open API for integrations

Connect Katalyst loyalty to your email platform, SMS marketing, third-party CRM, or custom mobile app. Standards-based REST API with webhooks for real-time events.

The repeat-visit math

Why loyalty pays back faster than acquisition

Industry research consistently shows that increasing repeat-customer rate by even 5% lifts profit 25–95%, depending on margin structure. The math works because loyal customers spend more per visit, visit more often, and cost almost nothing to bring back compared to acquiring new ones via paid ads.

Katalyst operators running active loyalty programs see typical results: 10–15% lift in repeat visit frequency within 6 months, average ticket size up 6–9% on loyalty members vs non-members, and gift card sales becoming 4–7% of total revenue (most of which gets spent on visits that include additional purchases).

The infrastructure cost is essentially zero — loyalty and gift cards are bundled into the standard Katalyst platform. That means the math is straightforward: every dollar of incremental loyalty revenue is margin you didn’t have before, minus your normal food and labor cost.

FAQ

Frequently asked questions

Is loyalty included with Katalyst, or is it a separate fee?

Loyalty and gift cards are built into the standard Katalyst platform — no per-customer fee, no per-card fee, no per-redemption fee. Standard payment processing applies on gift card purchases (transparent processor cost), and the loyalty engine itself has no usage cost regardless of program size.

How do digital gift cards work?

Digital gift cards send via email or SMS with a unique code. Customers can present the code at any Katalyst POS terminal, online ordering checkout, or kiosk — balance auto-applies. They can also be redeemed in part (e.g. spend $40 of a $100 card, save the rest).

Can I run different loyalty programs at different locations?

Yes. Multi-location operators can configure per-location programs — different point values, different reward tiers, location-specific accelerators — while sharing one customer database across the group. Customers earn and redeem at any of your locations.

How do I migrate gift card balances from my old POS?

We import your existing gift card data during onboarding — card numbers, balances, expiration dates. Customers don’t notice a switch: their existing cards keep working at the same balance. Most migrations complete in 1–2 days.

Will customers need to download an app?

No. Katalyst loyalty works via phone number or email at the POS, plus a web-based customer portal for balance checks and reward browsing. If you want a native app for your brand, we have that too — see Katalyst restaurant app builder.

How does this compare to standalone loyalty platforms like Punchh or Square Loyalty?

The big difference is data. Standalone loyalty platforms see only what you sync to them — usually just transactions and points. Katalyst loyalty lives inside the POS, so it sees every modifier, every void, every channel (dine-in, online, catering, kiosk). That makes segmentation and targeting dramatically more accurate. Plus there’s no integration to maintain.

Drive repeat visits

See native gift cards and loyalty in action

A 30-minute walkthrough — your branding, your reward structure, on a working POS.